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Privacy Policy


By using www.pricecrashfurniture.co.uk (here forth referred to as the Site), you signify your agreement to the terms and conditions as well as the privacy policies described herein. If you do not agree with our privacy policies, please refrain from using our site or making a purchase. If we make any substantial changes in the way we use your personal information we will notify you by posting a prominent announcement on our pages or we will email you at our discretion.

Information Collection

If you make a purchase on the Site or create an account, we may collect and store the following personal information:

             i. email address, physical contact information and in some cases financial information, such as credit card or bank account numbers;

            ii. shipping, billing and other information you provide to purchase or ship an item;

            iii.  dispute resolution, feedback and other correspondence sent to us;

            iv. other information from your interaction with us, our products, content and advertising,  including computer and connection information, statistics on page views, traffic to and from the sites, ad data, IP address and standard web log information;

            v. information from other companies, such as demographic and navigation data; and

            vi. other supplemental information from third parties (for example, if you incur a debt to us, we may conduct a credit check by obtaining additional information about you from a credit bureau, as permitted by law; or if the information you provide cannot be verified, we may ask you to send us additional information, such as your driver’s licence, credit card statement,or a recent utility bill or other information confirming your address, or to answer additional questions online to help verify your information).

Information Usage

Any of the information we collect from you may be used in one of the following ways:

            i. To personalize your experience and help allow us to better respond to your individual needs.

            ii. To improve our website based on the information and feedback we receive from you.

            iii. To improve customer service.

            iv. To process transactions

            v. To send periodic emails or;

            vi. To administer a contest, promotion, survey or other site feature

You will not receive any continual email solicitation from the company, unless you consent to the solicitation at checkout, or through a double opt-in process. If you do consent to receive emails from us, we will maintain a simple unsubscribe option, along with unsubscribe instructions in each email.

Information Disclosure

There are a limited number of situations where we may disclose your personal information to others without first receiving your consent:

             i. when we believe release is appropriate to comply with the law,

            ii. if you violate or breach an agreement with us,

            iii. if we believe conduct by you will harm the property or rights of the Site or those of our customers,

            iv. in connection with the sale of all or substantially all of our company’s assets or the sale of an entire web site or business division

In some occasions, non-personally identifiable visitor information may be provided to other parties for marketing, advertising, or other uses.

Information Storage

By becoming a customer of www.pricecrashfurniture.co.uk, you agree and understand that we may store, process and use data collected from your Order Form for the purposes of processing your order. We work with other companies that help us provide our products and services to you, and we may provide your information to these companies for the shipment of products to you.

We implement a variety of security measures to maintain the safety of your personal information when you place an order. After a transaction, your private information (credit cards, social security numbers, financials, etc.) will not be stored on our servers.

Third party links

Occasionally, at our discretion, we may include or offer third party products or services on our website. These third party sites have separate and independent privacy policies. We therefore have no responsibility or liability for the content and activities of these linked sites. Nonetheless, we seek to protect the integrity of our site and welcome any feedback about these sites.

Contacting Us

If there are any questions regarding this privacy policy you may contact us using the information below.

SK Home Furniture Ltd

22 Soveriegn Way,

Hull, HU7 3JG

United Kingdom